About Us
We are inspired by bodies in motion and it all began with our founder's story as she recalls below in her own words:
I was 25 when... I couldn’t move my legs after laying down for a nap.
I couldn’t understand why. Why someone my age, weighing 120lbs, with a fast metabolism and somewhat healthy eating habits, would have any kind of health issues. Next thing I know, we were at the ER.
I managed to move my right leg, but my left leg had swelled up and the throbbing/cramping pain was unreal. I couldn’t put any weight on it. I was perplexed. I was confused. I felt weak. I hated the feeling of not having any control over my body. And naturally, I thought the worst. It wasn’t the worst, but it wasn’t great. The x-ray results came back showing that I had a bloat clot.
I was still confused. ‘I’m a healthy person!’, I thought to myself. ‘Why is this happening to me!?’, I questioned. The next 6 months seemed like forever. Daily self-administered injections at home. Pill intake at specific hours of the day. New diet consisting of blood thinning foods. Bi-weekly checkups with my physician. And most importantly, more body movement activities.
As you can imagine, my life changed a lot since then. I vowed to never let myself down again and to take care and value my body for what it allows me to do every single day. Although I couldn’t completely understand back then why this had to happen, but today I can wholeheartedly say that it was the best wake up call I could have gotten and the strongest why behind UNLMTD — created for fitness and designed to empower you to move through every moment of your life with confidence, strength and love for what your body allows you to do daily.
I’ve been on my fitness + wellness journey since then and living intentionally, honoring all that I am and can be, has never felt so good. I feel in control. I feel STRONG AF. I feel alive. I feel UNLMTD. That said, we're passionate about designing curated collections that inspire and empower you as you move through life toward your fitness and wellness goals.
We hope that every time you reach for your UNLMTD gear, you are inspired to push past your own pre-conceived limitations or imposed societal barriers. Never allowing anyone to define you. Always defying expectations, even your own. Declaring that there is no "happily ever after" and there's no "too far". There's only "What's next?" as the work of self-development and self-realization is never done.
With love + gratitude,